@article{IJIAS-13-122-10,
author = {Yasser Rayes and Christian Bach},
title = {{An Empirical Study of Advertised Reference Price on Consumers' Behaviors}},
journal = {International Journal of Innovation and Applied Studies},
volume = {3},
year = {2013},
pages = {616--625},
issue = {3},
number = {3},
issn = {2028-9324},
url = {http://www.ijias.issr-journals.org/abstract.php?article=IJIAS-13-122-10},
abstract_html_url = {http://www.ijias.issr-journals.org/abstract.php?article=IJIAS-13-122-10},
pdf_url = {http://www.issr-journals.org/xplore/ijias/0003/003/IJIAS-13-122-10.pdf},
document_type={Article},
source={www.issr-journals.org}
}