@article{IJIAS-14-129-05,
author = {Ram Komal Prasad and Manoj K. Jha},
title = {{Consumer buying decisions models: A descriptive study}},
journal = {International Journal of Innovation and Applied Studies},
volume = {6},
year = {2014},
pages = {335--351},
issue = {3},
number = {3},
issn = {2028-9324},
url = {http://www.ijias.issr-journals.org/abstract.php?article=IJIAS-14-129-05},
abstract_html_url = {http://www.ijias.issr-journals.org/abstract.php?article=IJIAS-14-129-05},
pdf_url = {http://www.issr-journals.org/xplore/ijias/0006/003/IJIAS-14-129-05.pdf},
document_type={Article},
source={www.issr-journals.org}
}