@article{IJIAS-19-037-02,
author = {Maysoon Mohamed Qutp and Samar Hany Abu Donia and Eman El-Mohamedy El-Sayed},
title = {{The strategy of design thinking and its role in enhancing the competitive advantage of advertising organizations}},
journal = {International Journal of Innovation and Applied Studies},
volume = {27},
year = {2019},
pages = {146--164},
issue = {1},
number = {1},
issn = {2028-9324},
url = {http://www.ijias.issr-journals.org/abstract.php?article=IJIAS-19-037-02},
abstract_html_url = {http://www.ijias.issr-journals.org/abstract.php?article=IJIAS-19-037-02},
pdf_url = {http://www.issr-journals.org/xplore/ijias/0027/001/IJIAS-19-037-02.pdf},
document_type={Article},
source={www.issr-journals.org}
}